5,339 stories
Most brands running programmatic display and video are overspending by 30-50% without knowing it. The waste comes from four sources: manual bid rules that don't adapt in real time, high CPMs from broad targeting, agency markups (15-30% on top of media), and paying for DSP features you don't use.
AI creative tools can generate hundreds of ad variants in hours, but most teams have approval processes designed for a world where creative takes days to produce. The bottleneck shifts from production to review.
The Trade Desk is the largest independent DSP and earns its position for enterprise advertisers who run $100K+/month with a full trading desk. But smaller brands are paying for inventory access they don't use, complexity they can't manage, and a UID2 identity framework that doesn't serve their…
Manual ad operations carry hidden costs that never show up in the media budget: trader and analyst salaries ($80-150K), third-party management tools ($20-60K/year), hours spent reconciling platform data, and the opportunity cost of slow optimization cycles.
AI video generation tools promise to eliminate creative production time, but brands that deploy AI-generated video without a review layer consistently hit brand safety, accuracy, and platform compliance issues.
Most brands running programmatic advertising assume they need a dedicated trading desk — a team of analysts who configure bid rules, troubleshoot pacing, and reconcile spend daily. This piece challenges that assumption.
Customer support CSAT benchmarks by channel and industry, why survey timing skews scores more than AI does, and how to read your own number.
Rules-based categorisation guesses silently on the ambiguous transactions that matter. Build an agent that codes the obvious ones, escalates the grey areas with a reason, and turns clean books into a service you sell.
Equipping an agent with agentic memory sounds simple: distill lessons from its past work, put them back in context, and more experience should mean better performance. It doesn't always work that way.
New benchmark categories for generative AI and agentic workflows arrive alongside updated LLM tests, as the industry standard for measuring PC AI performance evolves. The post MLPerf Client v2.0 Expands AI PC Benchmarking with Image Generation and Agentic AI appeared first on MLCommons.
An agent harness is the software infrastructure that surrounds an AI agent and enables it to operate reliably. It manages the agent’s execution loop, context, tools, permissions, memory, retries, and …
Software testing has always been about one fundamental question: does the software actually work as intended? What has changed is how quickly software is now being built, how complex modern applications have become, and increasingly, who or what is writing the code.
Compare the best AI copilots for performance marketing in 2026: Segwise, Madgicx, Superads and more. See what an AI ad agent does and how to choose one.
Standing up an agent as a production service on Kubernetes means five YAML files, a few hundred lines between them, and (in most enterprises) a ticket in someone else’s queue. On the Workload API it means one spec file, one command, and about five minutes to a live URL.
Kiro just shipped cloud sessions (preview), and it fixes the one thing that always bugged me about running an AI agent on my own machine: the machine. With cloud sessions, your agent runs in a cloud sandbox instead of on your laptop.
Nine Help Scout alternatives compared on shared inbox depth, AI, pricing, and switching cost, with the team size and support model each one fits.
Resolution rate vs deflection rate explained with formulas, denominators, and a worked example showing the same month reads 72% or 38%.
Photographing receipts is easy. Turning them into coded, reconciled ledger entries is the part that eats your evenings. Here is how to automate receipt-to-books data entry with an AI agent, and why the audit trail is the part most tools get wrong.
Showing 4,374 of 5,339 stories
Load more storiesGet the top AI news and tools straight to your inbox every week.
Weekly · AI news
Join 15,000+ AI enthusiasts
