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microsoft-3653 min read

‘Agents are very harsh customers’: Microsoft exec warns many apps will lose pricing leverage

Microsoft's Charles Lamanna says most business software will end up running behind AI agents rather than in front of users, leaving apps with less pricing power and customer loyalty. His comments come as Amazon blocks Meta's Muse agent from shopping on its site. Read More

By Todd BishopGeekWire
‘Agents are very harsh customers’: Microsoft exec warns many apps will lose pricing leverage

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Originally published by GeekWire on Sep 30, 2026.

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