HEMA12 min read
From portal-hopping to instant answers: HEMA’s journey with MCP and Amazon Bedrock
HEMA, a 100-year-old Dutch retailer, turned developer portal-hopping into instant answers by building HAL, an internal AI assistant on Amazon Bedrock AgentCore.
By Mauro RalloAWS ML Blog
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Originally published by AWS ML Blog on Sep 23, 2026.
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