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Government3 min read

Governments need startups. So why is it so hard to sell to them?

Execs from Synthesia, General Catalyst and the UK's Sovereign AI Fund debated how startups can break into government — and whether European sovereignty should come before the best technology

By Martin CoulterSifted AI
Governments need startups. So why is it so hard to sell to them?

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Originally published by Sifted AI on Oct 19, 2026.

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