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TNW | Business3 min read

McDonald’s uses AI to set an optimal price at each store, Reuters reports

McDonald’s is using an AI pricing engine to recommend what each of its nearly 14,000 restaurants should charge for every menu item, Reuters reported on Tuesday. The engine covers the US and some markets abroad.

By Ana Maria ConstantinThe Next Web AI
McDonald’s uses AI to set an optimal price at each store, Reuters reports

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Originally published by The Next Web AI on Oct 1, 2026.

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