The 14 most innovative influencer marketers of 2026
This list of the most innovative influencer marketers highlights execs who are figuring out how to make companies look good on social media.
11 stories
This list of the most innovative influencer marketers highlights execs who are figuring out how to make companies look good on social media.
Content creators are embracing AI despite some backlash. Here's what they had to say about it at an AI creator conference.
New York has lost one-quarter of its film jobs. The urbanist who named the creative class says AI will make cities matter more, not less.
AI isn't just bringing slop to social media feeds. It's also leaving a massive imprint on the creator economy.
The YouTube golf collective's heads of content and events posted that they had left the organization.
Few phenomena within the creator economy have moved as fast as AI’s embrace. What was once treated with anxious suspicion is now more widely viewed as a necessary strategy.
A brand replies asking for your media kit and suddenly you are rebuilding a slide deck at 11pm. The free Liinks Media Kit Generator skips all of that: fill in your platforms, audience, and rates, then download a one-page PNG you can attach to any pitch email.
Every summer, creators and small businesses watch their numbers sag and quietly assume they broke something. They didn't. Attention has a calendar, and the months when nobody is watching are the only months you can fix the things that never feel urgent.
Your Substack lives on a URL nobody can click from Instagram, TikTok, or Threads. Your link in bio is the one place every follower already taps. Connecting the two is the cheapest, most reliable way to turn scattered social attention into real subscribers.
YouTube sends more motivated traffic than almost any other platform, but most creators waste it on a cluttered description box. Here is a step-by-step system for routing YouTube viewers to a single link-in-bio page that actually converts, from your pinned comment to your end screen.
Everyone is optimizing to go viral. Almost nobody is ready for what happens when they do. The spike is the easy part: it is a gift from the algorithm that lasts about 48 hours.
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