30 stories
Though the final numbers aren’t in yet, America’s 250th anniversary is shaping up to have been the most commercially significant Independence Day in the…
Jacquard is heading to Movable Ink's Think Summit in New York next week. Come see what brand-true, revenue-tuned AI language looks like alongside personalised creative — and book time with the team.
AI inboxes and assistants now rewrite your marketing before anyone reads it. Here's how to tell whether your brand voice survives the squeeze — and how to write language that does.
There’s a version of the AI story in which the copywriter disappears. It’s wrong — what’s actually happening is more nuanced, and more promising.
Adaptive Generation Strategies now reach Contextual Messaging: a meta-analysis across every category lets the whole campaign learn from each winning pattern.
New research from 61,000+ Valentine’s subject lines (2015–2025): the obvious tropes underperform — and “your Valentine” beats “Valentine’s Day” by 22%.
The team set out to improve the effectiveness of its email acquisition and reactivation campaigns through more impactful, data-driven messaging.
CAA Club Group serves more than 700,000 members — and used Jacquard to outperform human-written subject lines 97% of the time, lifting clicks 26%.
The goal was to increase relevance and performance at scale, driving stronger engagement and revenue across its customer base.
Stuck in a manual testing bottleneck, insurance comparison platform Confused.com turned to Jacquard for AI-powered language optimisation at scale.
The goal was to uncover new language styles that would consistently resonate with customers and drive stronger performance.
Adaptive Generation Strategies narrow Jacquard's search for high-performing language, delivering better content faster and cutting the cost of experimentation.
We’ve seen a seismic shift in the adoption of AI this year. And what was supposed to solve marketing’s content problem has instead created two new ones.…
Jacquard's Holiday Marketing Report 2025: mid-range discounts outperform shallow and deep ones as shoppers navigate a cost-of-living crisis.
Discover how Jacquard’s agentic AI transforms fragmented marketing workflows into brand-safe automation—boosting creativity, speed, and performance.
Washington State lawsuits show the risk of false urgency in email marketing. Learn how AI-generated content can put your brand at legal risk—and how Jacquard helps teams scale messaging responsibly.
Discover how Sodexo Healthcare streamlined workflows, improved collaboration, and empowered its marketing team to move faster and think more creatively—with measurable results.
Solving ad fatigue with Jacquard means moving beyond frequency and focusing on creative that evolves. Learn how our platform helps brands deliver high-performing, on-brand messaging that keeps audiences engaged.
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