Pocket FM made audio 80× cheaper. The number worth watching is retention: 44% to 76%.
Pocket FM's run rate went from $250 million to $500 million in a year, and 93% of its catalogue is now AI-powered. Everyone reads that as a cost story. The number the CEO credits the extra content with moving is retention, and the cost cut was only the input.
MakersClaw Blog9 min read