Seventh Sense8 min read
Who Actually Owns Email Marketing?
I've asked a version of this question in maybe two hundred discovery calls over the years: who owns email marketing at your company? The answers I get back are some of the most revealing diagnostics in B2B marketing. About one in five people answer cleanly.
By Mike DonnellySeventh Sense Blog

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Originally published by Seventh Sense Blog on Jul 22, 2026.
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