Support macros vs AI training data: what to copy and what to rewrite
Support macros vs AI training data: a real refund macro shows exactly what belongs in an AI knowledge base and what breaks it.
Communicate Blog20 min read
4 stories
Support macros vs AI training data: a real refund macro shows exactly what belongs in an AI knowledge base and what breaks it.
GDPR and AI customer support explained: lawful basis, retention, subprocessors, and the right to erasure when data lives inside a retrieval index.
A real customer support system prompt, annotated line by line, with the grounding, citation, and refusal rules that stop confident wrong answers.
Fine-tuning vs RAG for support agents: the cost, staleness, and update-frequency arithmetic that makes retrieval the default choice for most teams.
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